About

I'm Mike Pope. I live in the Seattle area. I've been a technical writer and editor for over 30 years. I'm interested in software, language, music, movies, books, motorcycles, travel, and ... well, lots of stuff.

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The inconvenience of office moves brought me to a realization. When you're young, you want to have as much stuff as possible. "The kid who dies with the most toys wins." As you grow older, you realize that material goods are a burden and you try to get rid of them in order to simplify your life.

Raymond Chen



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Blog Statistics

Dates
First entry - 6/27/2003
Most recent entry - 12/23/2020

Totals
Posts - 2630
Comments - 2638
Hits - 2,337,384

Averages
Entries/day - 0.41
Comments/entry - 1.00
Hits/day - 365

Updated every 30 minutes. Last: 4:12 PM Pacific


  04:19 PM

This isn't really dubious guidance, strictly speaking. More like dubious marketing, or maybe more succinctly, WTF marketing. Check it out:

As in:
  • Wouldn't one expect a product to, like, work?
  • Is there a general expectation that (e.g.) knife sharpeners don't work?
  • When I am shopping for a knife sharpener, is the deciding factor that the manufacturer claims that their version actually is functional?
  • You can get a service mark (sm) on the phrase "This really works!" Really?
But, of course, you'll note that this is a package that belongs to me. So perhaps I should be asking myself these questions, eh?

More dubious guidance: 1, 2, 3, 4, 5.

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